Stories and Content Manager

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Closing date

07 March 2025

Employment type

Permanent

Location

London, Hybrid

Salary

£42,000 - £45,000 / year

Overview

The Stories and Content Manager who will be responsible for developing and delivering an integrated, diverse stories and content plan and framework to support the three charity brands - Evelina London Children’s Charity, Guy’s Cancer Charity and Guy’s and St Thomas’ Charity

Reporting to the Senior Brand and Content Manager, you’ll be responsible for the development of compelling, purposeful content and stories, working across digital and offline channels. Through this, you will contribute to showcasing our charities’ work and impact, driving our fundraising ambitions, and raising overall brand awareness. The role will support all teams across the charities’ directorate, requiring excellent stakeholder management as you create relevant, timely content for multiple campaigns simultaneously. This role is collaborative by nature and the individual should be able to work both autonomously and to strict deadlines with exacting standards - attention to detail is essential.

Key Responsibilities

Strategy and Planning

Develop and deliver the stories strategy for the organisation, liaising with key internal and external stakeholders across the Foundation and NHS Trust
Executing a comprehensive content strategy that aligns with the charities’ goals, target audience and brand identity.

Content creation

Creating high-quality and compelling content across multiple platforms, including websites, blogs, social media, and email marketing campaigns.
Research, gather and sensitively write/ collate stories content for placement across channels, in a variety of different formats including written, video, animation and photography.
Support with video production related to charity stories. Support with shoots, source film locations, set shoot schedules, film or supervise filming on the day, and plan final distribution.
Work with external agencies, photographers and videographers producing video or animated content featuring the people we support.
Ensure diversity of voices across all storytelling, in line with our charities Diversity, Equity and Inclusivity Strategy.

Planning and processes

Maintain robust story gathering systems and processes to identify and support people who have actively opted to share their stories, ensuring robust consent, safeguarding and risk assessment procedures are in place and adhered to
Manage a database of stories and track their use across our charities to ensure we maximise their potential across our channels and events

Stakeholder management

Develop excellent working relationships across a matrix structure, collaborating with cross-functional teams to gather information and develop content that supports charity goals.

Other

Manage budgets related to stories strategy and implementation.
Upskill and support teams across the three charities in storytelling and content production best practice.
Carry out other appropriate duties as required.

Experience, Skills, Knowledge and Abilities

Experience

Essential:

Experience of creating written and video content for different audiences
Experience of using content management systems (CMS)
Experience of interviewing people, including those where sensitivity is required
Working with a wide range of external and internal stakeholders, including people from a wide range of backgrounds
Communications and marketing experience
Budget management
Proven use of initiative

Desirable:

Experience of image and film editing software, such as Photoshop, Illustrator and Premier Pro
Experience within a third sector environment
Experience within a health sector environment

Skills, knowledge, and abilities

Excellent written and oral communication skills
Creative skills, particularly in creating copy for a variety of digital channels
Strong digital communications skills
Excellent organisational and time management skills – planning and managing diverse workload with the ability to meet deadlines
Understanding of best practice with relation to consent processes and data protection
Ability to think creatively and develop original concepts/thoughts
Ability to engage and build relationships with a wide range of stakeholders
Ability to work as part of a team, in a hybrid working model
Ability to deal with confidential information

Benefits

Up to 12% employer pension contributions
Annual personal development budget
Annual health and wellbeing personal allowance
Enhanced maternity, paternity, and parental leave pay accessible without length of service requirements.
Health and wellbeing programme that offers optional free yearly health check-ups.
Support for healthy eating via fruit bowls and onsite lunch facilities.
Agile working, flexible hours, and supportive IT kit.
Shower facilities and bike lock area.
Generous annual leave (27 days + bank holidays)
Subsidies for glasses
Employee Assistance Programme

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About us

As part of our team, you will work alongside talented people from a real mix of personal and professional backgrounds, in an environment where different perspectives and lived experience are valued and respected.

Who we are

About us

Our focus on complex health issues that disproportionately impact people living in cities.

Our team

Our team bring together a unique combination of expertise, skills and drive to meet our ambition of making cities healthier places for everyone to live in.

Who we are

Working at Impact on Urban Health

Our purpose and values as an employer.